(NpRQMOE POPADANIE(B: (NFAKTORY USPEHA PRQMOGO MARKETINGA (B/s - (NsTOUN(B, (NmERLINs; (NdEJWIS(B, (NdEREKs; (NbOND(B, (N|LISONs ((NmINSK (B:s (NaMALFEQ(B,s, 1998)
Keywords: (NtORGOWLQs; (NmARKETING PRQMOJs